Scarlett Johansson Takes Legal Action Against Company Cloning Her Image and Voice for Commercial

Scarlett Johansson is fighting back against a company using her image and voice for its AI app.

The actress and activist, through her attorney Kevin Yorn, has taken legal action, Variety reports.

“We do not take these things lightly,” Yorn told the outlet. “Per our usual course of action in these circumstances, we will deal with it with all legal remedies that we will have.”

The 22-second ad came to their attention on Oct. 28 when it was posted on X/Twitter by the image-generating app Lisa AI: 90s Yearbook & Avatar.


Yorn confirmed to PEOPLE that it was a simple cease-and-desist situation and the ad has since been taken down.

In the spot, unapproved by Johansson, per Variety, an AI version of the Marvel star appears to be on the set of Black Widow.

“What’s up, guys? It’s Scarlett and I want you to come with me,” the faux Johansson says from a backstage area.

Under the ad in fine print, the text reads: “Images produced by Lisa AI. It has nothing to do with this person.”

PEOPLE reached out to Lisa AI for comment but did not immediately receive a response back.


Never miss a story — sign up for PEOPLE’s free daily newsletter to stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories.

Regulation of AI technology, overall, is one of the issues that actors are fighting for with the ongoing SAG-AFTRA strike. SAG-AFTRA president Fran Drescher, during a press conference in July when the strike began, declared the “entire business model has been changed by streaming, digital, A.I.”

Tom Hanks Tells Followers to ‘Beware’ AI Video Promoting Dental Plan: ‘I Have Nothing to Do with It’

In June, Tom Cruise spoke up on artificial intelligence and the potential threats during the Screen Actors Guild’s negotiations with the Alliance of Motion Picture and Television Producers before the union went on strike, a source confirmed to PEOPLE.

Tom Hanks has spoken out against the use of AI. In September, the two-time Academy Award-winner, 67, warned his followers on Instagram about a promotional video for a dental plan using a computer-generated image of him.

“BEWARE!! There’s a video out there promoting some dental plan with an AI version of me. I have nothing to do with it.”

Related Posts

Ellen DeGeneres was said to be about to leave the US to go to England after Trump won the election, but sadly during the check-in process, she was… see more

omedian Ellen DeGeneres has quit life in the U.S. with a plan to settle in the U.K. following Donald Trump‘s presidential election win, according to reports. Former talk show host DeGeneres…

Read more

Billy Ray Cyrust shared after the CMA Awards: “I was surprised to see Beyoncé not nominated? But she knows that, She doesn’t have to… see more

Beyoncé’s ’empty-handed’ performance at this award surprised many people. The Country Music Association (CMA) is one of the most prestigious and prestigious music awards in the country music industry in…

Read more

Morgan Wallen spoke up after the CMA awards ceremony, saying: “Chris Stapleton does not deserve this award, he is not what the public sees, the person who deserves more is… see more

Morgan Wallen Speaks Out After CMA Awards: “Chris Stapleton Does Not Deserve This Award” The CMA Awards ceremony may have ended, but the buzz surrounding it remains hot after country…

Read more

Harmful effects of unscientific diet Mr. Shridhar Chillal suffers from “Long Nails” disease. He shared: “If I cut a little bit, I will… see more

Harmful Effects of Unscientific Diets: The Story of Shridhar Chillal and His “Long Nails” Condition Shridhar Chillal, the Guinness World Record holder for the longest fingernails on a single hand,…

Read more

Oh my God!!! Blue Ivy is pregnant? Drake Reveals: Confirming Blue Ivy’s Live Pregnancy But It’s Too Bad That The Baby’s Father… see more

In a touching and emotional moment that captured the audience’s hearts, Beyoncé was moved to tears as Cardi B took the stage to address her daughter Blue Ivy’s behavior. The…

Read more

Kaпye West calls Kim Kardashiп ‘Vixп’ after discovering ‘Foпdling’ video of her and Diddy when she had 4 kids… see more Story summary:

Kaпye West Labels Kim Kardashiaп a ‘Vixeп’ Over Alleged Video With Diddy—While She’s a Mother of Foυr Iп a dramatic twist, Kaпye West has reportedly called oυt Kim Kardashiaп after…

Read more

Leave a Reply

Your email address will not be published. Required fields are marked *